Most-Viewed Trailers Across Theatrical And Streaming In The First Half Of 2025

WaveMetrix measures and analyzes nearly every theatrical and streaming marketing campaign across hundreds of titles each year.

With the first half of 2025 in the books, we looked back and put together these leaderboards for the Top 10 theatrical and streaming movies and series video launches based on their global public views across social media platforms in the first 24 hours from when they initially released.

Made up mostly of trailers, these leaderboards span audiences and genres, a testament to the abundance of options that moviegoers and viewers have in today's market.

These and many more insights are available to marketing, distribution, content strategy, and creative teams across our suite of products and services.

To learn more, please visit our LinkedIn page.